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Marketing Specialist - Email II
Ref No.: 18-15531
Location: San Francisco, California
Email & Web Specialist
(Contractor role)


Position: Email & Web Specialist
Department: Employee Success
Location: San Francisco HQ, or remote (in Pacific time zone).


A fantastic opportunity has arisen for an Email & Web Specialist to join our Employee Engagement Technology team for a 6-month contract position.

Reporting to the Technical Architect in the Employee Marketing & Engagement team, the Email & Web Specialist will have email marketing, web and coding skills and be responsible for coding and deploying internal-facing marketing communications across markets worldwide.

The candidate will be able to hand code, modify, test, and deploy HTML Emails with dynamic content (AMPscript) accurately. As well as create, load, filter, refresh and manage audience data and list segmentation.


Additionally, the candidate will hand code, publish and manage Bootstrap landing pages for employee engagement programs, and our internal blog and employee event registration.

Responsibilities include (but are not limited to):

Team up with multiple internal stakeholders to execute internal email campaigns
Manage email campaigns using Salesforce Marketing Cloud, including setup, QA, and deployment.
Create and leverage coded email templates to deliver up-to-date email campaigns within a strict and evolving brand style guide
Plan, maintain and update email marketing calendars and identify optimal send schedules
Partner with creative and marketing comms to optimize web assets, template design and content


Required Skills/Experience:

3+ years experience in either Email Marketing or Database Marketing
Experience in hand coding HTML and CSS in text editor or Dreamweaver
Experience working with email marketing platforms such as Marketing Cloud, Marketo, Yesmail, or Silverpop.
Experience with Salesforce Marketing Cloud, Drupal and Bootstap framework is a plus
Data-oriented and good understanding of segmentation with basic knowledge of SQL, or Excel formulas to deduplicate and VLookups
Team player, able to learn and work with cross-functional teams
High energy with the ability to shift gears quickly to support high priority tasks, under pressure and tight deadlines in a fast paced, changing environment