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Senior Tealium Digital Analytics Implementation Engineer
Ref No.: 18-07820
Location: Austin, Texas
Senior Tealium Digital Analytics Implementation Engineer
Onsite in Austin, TX
12 Month Contract


Job Responsibilities
• Implement web analytics solutions on Tealium platform including testing and reporting. Serve as the "Tagging Implementation Expert " by evolving and managing the solution design reference documentation which outlines analytics variables, rules, and use cases across web properties and applications

• Develop custom solutions using JavaScript with within the Tag Management System for tracking user behavior and send the data from Tealium to Google Analytics for building further analytics reports.
• Implement Tealium tags in a way that is compliant with existing Google Tag Manager framework
• Collaborate with multiple development teams to engineer and manage a digital data layer across various digital properties (websites and mobile)
• Create best practices framework
• Test and validate the implementation of Google Analytics, Tealium tagging changes throughout the development lifecycle
• Educate testing teams on the tools and methods to validate digital analytics tagging effectively
• Manage Tealium and Google Analytics configurations including variables, classifications, and processing rules
• Translate Digital Product Managers' questions into KPIs and that can be measured from tracking user interactions on-site and within our mobile applications
• Assist the Digital Marketing team with managing on-site remarketing tags utilizing Tealium
• Assist development and marketing teams as a subject matter expert for the Eloqua and Marketo Marketing Automation tools, with a focus on Google Analytics and Tealium iQ
• Implement third-party tagging with various vendors like - Demandbase, LinkedIn, Facebook, On24, Marketo, Eloqua, etc...
• Leveraging analytics API's and building automation tools for analytics reporting that includes platforms such as Tealium API, Google Analytics, Eloqua, Marketo(email marketing) etc.
• Conduct user training sessions on GA/GTM/Tealium's implementation to cross functional teams

Qualifications
• Total 8-10 years of experience in digital marketing analytics space
• 5+ years working with Tealium suite of products including Tealium iQ, Tealium Audience Stream, Tealium Event Stream, Tealium DB with an excellent understanding of digital analytics tagging best practices
• 5+ years experience in digital, ecommerce, web design, digital marketing, analytics or related field
• 4+ years experience working with digital tag manager tools such as Google Tag Manager, Tealium IQ, Adobe Dynamic Tag Manager, Ensighten
• Hands-on experience working on 3rd party tracking implementation's using tag manager templates.
• Must be a proficient JavaScript developer, specifically as it relates to digital analytics implementation
• Hands-on experience with one or more web analytics tools such as Google Analytics ,Omniture SiteCatalyst and debugging tools like Google Tag Assistant, HTTPWatch or WASP