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International Product Manager - Product Communications
Ref No.: 17-15871
Location: Pleasanton, California
Job Title: International Product Manager - Product Communications
Job Company: Major Healthcare
Job Location: Pleasanton, CA 94588
Job Duration: 6 months contract

Job Description:
  1. Key message development and communication of product positioning and branding.
  2. Develops marketing tools and globally organized marketing activities in support of the product.
  3. Plans and contributes to the International Business Team meetings (IBT) and affiliate meetings (eIBT).
  4. Drives and coordinates development of marketing tools and activities (e.g. brochures, training manuals, slide decks, internet/intranet sites and other e-media, branding guidelines, congress stand designs, satellite symposia, posters, give-aways, stand alone meetings).
  5. Drives and coordinates branding development/evolution process.
  6. Drives and coordinates printing and distribution of publications supporting the product key messages.
  7. Manages branding and medical education agencies.
  8. Prepares, implements and monitors international marketing budget.
  9. Experience with new product launches, and tradeshows, event planning.
  10. Proficient in MS Office skills, with advanced Powerpoint skills, and familiarity with MS Sharepoint. Experience in using Adobe Suite including InDesign, Photoshop, and Adobe Illustrator a plus.
  11. Familiar with content management systems
  12. Proven project management and critical thinking skills.
  13. Familiar with digital marketing including SEM, SEO, and Social Media.
  14. Detail oriented, able to prioritize and able to work under tight timelines.
  15. Excellent oral, written and interpersonal communication skills.
  16. Must be team oriented and able to work independently within a highly matrixed team environment

Manager Must-Have:
3-4 years of marketing communications/product communications/marketing experience. Medical Device, Pharmaceutical, or Diagnostic industry experience, preferred. Experience should include product positioning and branding, demonstrated experience of translating science into marketing messages; Managed branding, medical education and PR/Communication agencies

Manager Nice-to-Have:
Budget management experience
Ideally has launched a product

Education:
Bachelor's degree in marketing or science
Preferred: Masters or MBA