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CRM Manager
Ref No.: 18-02724
Location: Menlo Park, California
Position Type:Contract
Start Date / End Date: 06/01/2018 to 02/28/2019
Job Title: CRM Manager
Job Duration: 8 Months
Job Location: Menlo Park, CA


We are seeking a CRM Manager to join the CRM team at Building 8.
This person will work with their partners in product marketing, e-commerce, decision science, customer experience and creative. The CRM Manager will develop effective and compelling programs that drive acquisition, loyalty, engagement and advocacy for new, category-defining consumer products.
Develop and execute CRM programs to achieve growth and engagement objectives
Partner with Product Marketing to develop campaign strategies that support product launches and on-going business needs
Guide and oversee strategic direction of campaigns via creative briefs, messaging documents, and collaborative feedback
Partner with internal teams and external agencies to deliver effective and compelling programs and campaigns that drive acquisition, loyalty, engagement and advocacy
Contribute to the overall integrated marketing strategy for the launch of Building 8 products
Optimize campaign performance through data insights and provide performance read outs to leadership

4+ years experience in CRM across strategy, implementation and ongoing management
Experience working across multiple channels, including email, social media and messaging
Experience working with external agencies in the development of customer communications
Ability to drive initiatives at both a strategic and executional level
Sees ambiguity as opportunity
Enjoys working closely with many cross-functional teams
Strong quantitative analytical ability
Comfort in a fast-paced entrepreneurial environment
Passionate about technology, internet and connectivity trends