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Digital Engagement & Agile Marketing - Banking
Ref No.: 18-18930
Location: LONG ISLAND CITY, New York
Digital Engagement & Agile Marketing Contractor Position Description & Objectives

The Digital Engagement & Agile Marketing contractor position will manage day-to-day marketing management and execution support responsibilities. The candidate will partner with various cross functional teams to ensure successful implementation of the marketing campaigns from initial creative strategy direction (brief) to deployment. This will include managing the creation and tracking of requirements documents, working with data management and channel teams, interfacing with agencies and internal executions teams, determining and meeting timelines for various processes, partnering with legal/compliance teams, and measuring and reporting campaign performance.

Position Responsibilities:

• Support and manage marketing efforts for Digital Usage campaigns including strategy and execution
• Partner with multiple cross-functional teams and external agencies to implement marketing programs for Client Cards
• Support Marketing Managers to move creative campaigns from development to execution
• Provide status updates, issues for discussion, guidance as necessary to ensure accurate and timely program execution
• Manage marketing calendar deliverables across all channels
• Ability to manage and adapt to multiple technologies to implement marketing campaigns
• Hands on management and execution of marketing communication including partnering with channel teams to support the deployment process
• Ensure quality execution of all campaigns with full understanding of and adherence to Corporate policies, legal and regulatory requirements and departmental procedures
• Measure campaign performance results and share performance with marketing managers

Required Skills:
• Bachelor's Degree or equivalent
• Strong project management and campaign execution skills with marketing and digital experience
• Self-starter and effective team player with the ability to quickly develop and understand current processes, drive process improvements, work effectively with multiple stakeholders
• Ability to demonstrate creative problem solving skills and effectively manage multiple tasks over the course of several projects with changing priorities, overlapping deliverables and tight deadlines
• Ability to synthesize, prioritize and drive results with a strong sense of urgency
• Excellent verbal, written and interpersonal communications and presentation skills
• Experience with agile marketing environment a plus

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