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Sr. Product Marketing Manager
Ref No.: 18-00373
Location: Portland, Oregon
Title: Senior Product Marketing Manager - Industrial Solutions, Cyber Security 
Job type: Contract to Hire
Location: Portland OR

Do you have experience within the industrial sector? Do you pride yourself on your Product Marketing skills? If so, we would love to talk to you!

Job Summary:

The Product Marketing Manager for industrial solutions is responsible for the outbound marketing activities for our products. You will craft the messaging and positioning for products. You'll conceive and develop innovative marketing programs that drive demand. Attention to detail and an eye for quality, along with the ability to grasp and translate technical capabilities into benefits is crucial. In your role as a Product Marketing Manager you will be the expert in buyers, how they buy and their buying criteria and will transfer that knowledge to the sales channel.

Key Responsibilities & Duties:
  • Develop product positioning and messaging that differentiates your products in the market
  • Sales enablement – communicate the value proposition of the products to the sales team and develop the sales tools that support the selling process of your products
  • Product launch – plan the launch of new products and releases and manage the cross-functional implementation of the plan
  • Market intelligence – be the expert on your buyers, how they buy and their buying criteria; be the expert on your competition and how to crush them
  • Demand generation – develop the strategy and manage the marketing programs that drive demand for your products
  • All other duties as assigned.

Working independently, the Product Marketing Manager resolves a wide range of diverse problems utilizing personal judgment and experience to develop solutions in a creative manner. Interacts with employees at all levels of the organization and takes personal responsibility for meeting the needs of the customer while demonstrating an understanding of business objectives. Authority to act within defined policies within the area of expertise/knowledge as directed. Effectively communicates research findings to the organization and develops plans for implementation. Determines necessary resources required and develops goals and metrics for function.

Knowledge, Skills & Abilities Required:
  • Bachelors or four year- university degree in business, computer software or equivalent preferred. MBA is a plus.
  • Experience within the industrial sector in senior role
  • An applicable and progressive track record of 5+ years as a Product Marketing Manager.
  • Strong leadership skills evidenced by success in leading major product releases, repositioning or major new product release.
  • Ability to learn and speak effectively about in-depth technical issues augmented by deep understanding of the security market and customer needs
  • Strong record of building effective relationships within and outside the company. Ability to change the thinking of, or gain acceptance of, others in sensitive situations.
  • Ability to work in cross-functional teams at a technical level with the skills to form consensus and drive execution.
  • Experience with Agile / SCRUM is a plus.
  • Strong presentation, verbal, and written communication skills a must.

Desired Skills:
  • Experience within cybersecurity
  • Experience with vulnerability management and secure configuration management products is a plus.
  • Experience with Industrial Control Systems and knowledge of programmable logic controllers (PLCs), distributed control systems (DCS), and remote terminal units a plus.
  • Ability to deal with and embrace change at a rapid pace and lead others through it – good coaching skills a plus.