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Digital Marketing & Social Media Specialist
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| Ref No.: |
25-258722 |
| Location: |
Norcross, Georgia
|
| Start Date: | 08/11/2025 |
Digital Marketing & Social Media Specialist | 36300049
Location: Norcross, GA, 30092
Duration: 6+ months Contract
Shift: 9:00 AM to 4:00 PM shift (Hybrid 2 days onsite Tuesday and Thursday / 3 days WFH)
Social Media Management
- Serve as the primary driver of the company's social media strategy and execution.
- Collaborate with marketing managers and stakeholders to develop and implement social media strategies across various platforms (e.g., LinkedIn, Facebook, Instagram, Twitter).
- Create, curate, and schedule engaging content that reflects the company's brand voice and objectives.
- Monitor and analyze social media performance, providing regular reports with insights and recommendations for improvement.
- Respond to comments, messages, and mentions, fostering community engagement and brand advocacy.
- Channel Reporting and Analytics:
- Monitor and analyze digital marketing performance across channels (social media, email, website, paid ads) using tools like Google Analytics, social media insights, and marketing platforms.
- Prepare and present performance reports to stakeholders, highlighting successes and opportunities for growth.
- Identify trends and insights to improve ROI and engagement across all digital channels.
- Collaboration with Stakeholders:
- Act as a liaison between the marketing team and key internal/external stakeholders, ensuring campaigns align with their goals and expectations.
- Support cross-functional teams, including sales, customer support, and product, by delivering impactful digital campaigns tailored to their needs.
- Maintain open lines of communication with stakeholders to ensure alignment and buy-in on marketing initiatives.
- Other Digital Marketing Responsibilities:
- Contribute to the development of multi-channel marketing campaigns, including paid search, email marketing, display ads, and SEO initiatives.
- Stay updated on industry trends, tools, and best practices to bring innovative ideas to the team.
- Assist in maintaining and optimizing the company website for user experience and SEO.
- Support the creation of digital content, including blogs, white papers, and case studies, as needed.
Skills
- Mastery of social media marketing strategy and execution.
- Familiar with most digital marketing strategies, tools, and processes, including websites, email campaigns, digital ads, marketing automation, lead generation, and performance tracking.
- Working knowledge of Google Ads, PPC, and re-marketing platforms.
- Strong analytical, project management, and multitasking abilities, excelling under tight deadlines.
- Exceptional communication skills, adept at collaborating with global stakeholders.
- knowledgeable in B2B marketing data analysis and performance reporting.
- Continuously updated on digital marketing trends and best practices.
- Thrives in dynamic, fast-paced environments, managing multiple complex projects effectively.
- Proactive, self-motivated, and solution-oriented with a "get it done " mindset.
- Committed to personal growth and continuous learning, with sound judgment and adaptability.
Education
- Bachelor's degree or an equivalent combination of education and experience.
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