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Google Analytics
Ref No.: 17-06532
Location: Woodland Hills, California
Job Description:
Google Analytics is used for collecting analytics and it is implemented in most of the applications. They are planning to redesign existing Analytics implementations.

To start with they wanted one Analytics consultant to do the below activity.
  • Perform an evaluation of the current system by taking an inventory of the existing tags
  • Create a new GTM container that unify all our application tagging or move other containers (CSS Web and Mobile app) to existing centralized GTM container
  • Work with business team and Create tags using new taxonomy and metrics
  • Start work in cleaning up existing GTM container for Acquisition team
  • Start work in cleaning up GA events for all applications (starting with Mobile App)

  • Must Have:
    • Well versed in Google Analytics and Google Tag Manager
  • Good to Have:
    • Consulting and implementation background in digital
    • Experience in Tealeaf, Mobile Analytics, Localytics etc
    • Experience in Customer Experience / Customer 360 from a digital perspective