Job ID 39546-1
Marketing Manager
Small Business Group - Growth Marketing
Remote Pay - location based
3-month starting W2 contract with expected extensions

SUMMARY

Collaborating with XFN teams on campaign execution and marketing strategy, matrix organization, working with data scientists on campaign results, creative partner work

Top 3 must-have HARD skills:

1. Experience in data driven marketing (performance or growth marketing)
2. Experience working with CRM tools
3. Ability to interpret Data

Good to have skills:

1. Worked in tech marketing
2. Small business or ads marketing experience
3. Formal education in marketing

RESPONSIBILITIES

• Accomplishes marketing human resource objectives by recruiting, selecting, orienting, training, assigning, scheduling and coaching employees; communicating job expectations; planning, monitoring, appraising, and reviewing job contributions; planning and reviewing compensation actions; enforcing policies and procedures.
• Achieves marketing operational objectives by contributing marketing information and recommendations to strategic plans and reviews; preparing and completing action plans; implementing production, productivity, quality, and customer-service standards; resolving problems; completing audits; identifying trends; determining system improvements; implementing change.
• Meets marketing financial objectives by forecasting requirements; preparing an annual budget; scheduling expenditures; analysing variances; initiating corrective actions.
• Identifies marketing opportunities by identifying consumer requirements; defining market, competitor's share, and competitor's strengths and weaknesses; forecasting projected business; establishing targeted market share.
• Improves product marketability and profitability by researching, identifying, and capitalising on market opportunities; improving product packaging; coordinating new product development.
• Provides information by collecting, analysing, and summarising data and trends.
• Accomplishes marketing and organisation mission by completing related results as needed.