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Eloqua Analyst
Ref No.: 18-04898
Location: Greensboro, North Carolina
Position Type:Contract
Start Date: 05/25/2018
Position: Eloqua Analyst
Location: Fully Remote
Type: Full Time Hours

Job Duties:
 • Consult with clients and develop implementation strategy to achieve business objectives
• Develop and maintain campaign flows to deliver content and move prospects through the buyer's journey
• Provision platform assets for use in campaigns (emails, landing pages, forms, segments, etc)
• Build and implement a testing and optimization strategy
• Plan and oversee execution of multi-touch and multi-channel demand gen campaigns, integrated with digital
• Work with project manager and stakeholders to help scope the overall project
• Lead technical sections of project and stakeholder meetings, including discovery and documentation of all input and output application interfaces and overall data flow
• Gather campaign components and configure campaigns for launch
• Work with platform administrator and Eloqua team to ensure that campaign
setup and process is in line with overall platform architecture and lead flow/scoring programs
• Serve as technical support for pre and post-launch campaign issues
• Develop and maintain quality control checklists and procedures to ensure campaigns launch flawlessly and objectives are being met
• Maintain awareness of Eloqua release and patch schedules to align with internal release schedules and provide guidance on using new features in campaigns where applicable
• Create documentation outlining campaign setup and procedures for other platform team members and/or how-to guides for additional configuration personnel
• Coordinate with content creation and design resources to ensure HTML assets are being designed with marketing automation best practices and platform compatibility in mind
• Document and follow extensive QA & test process
• Facilitate platform maintenance and admin tasks

• At least 2-3 years of relevant experience
• Experience managing large complex projects
• Advanced Knowledge of Eloqua platform, certification required
• Data management platform experience/knowledge preferred
• Functional understanding of Eloqua data model including use of custom data objects and data integration with external systems
• Advanced Knowledge of Web page design, online form data capture, HTML, CSS and JavaScript
• Experience building and implementing a testing and optimization strategy

If qualified and interested, please submit your resume to Brittany Hale at