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Search Engine Optimization Manager
Ref No.: 18-04271
Location: Chicago, Illinois
Position Type:Direct Placement
Start Date: 05/01/2018
Job Title: Search Engine Optimization Manager
Location: Chicago, IL
Type: Permanent Role
Rate: OPEN
Start Date: ASAP!

Job Description:

The SEO Manager is responsible for coordinating and implementing SEO & SMO strategies for clients. The correct person will be goal oriented, possess exceptional attention to detail, and have outstanding interpersonal skills. This is a role that is interacting with clients as well as working closely with the company team to make sure that the goals of the client are achieved.

Responsibilities:
  • Define requirements, tasks, and resources associated to SEO strategy\
  • Manage and execute implementation of SEO strategy
  • Communication to clients, team, and management on strategy/project development, timelines, and results
  • Collaborate on client strategy and goal definition for success
  • Keep pace with SEO, search engine, social media and internet marketing industry trends and development
  • Contribution to the company blog and at least one social media community
  • Perform keyword research in coordination with client business objectives to optimize existing content and uncover new opportunities
  • Provide SEO analysis and recommendations in coordination with elements and structure of websites and web pages
  • Provide recommendations and execute/manage strategies for content development in coordination with SEO goals – general and keyword specific
  • Help to create and support marketing content to socialize and use for social media purposes (e.g. customer videos briefs, customer case studies, blog posts, posts from analysts and customers)
  • Develop and implement link building campaigns
  • Develop, manage and execute communication/content strategies via social communities in coordination with client goals
  • Implement and administer search engine programs (XML sitemaps, shopping feeds, webmaster tools)
  • Monitor and evaluate search results and search performance across the major search channels in order to improve rankings
  • Research and administer social media tools in support of clients' social media strategy
  • Monitor and evaluate web analytics dashboards and reports in order to develop and recommend SEO strategies
  • Communication to team and management on project development, timelines, and results
Professional Competencies
  • Passion for SEO and overall internet marketing
  • Outstanding ability to think creatively, strategically and identify and resolve problems
  • Ability to foster strong client relationships at various levels
  • Attention to detail and the ability to effectively multi-task in a deadline driven atmosphere
  • Ability to clearly and effectively articulate thoughts and points
  • High levels of integrity, autonomy, and self-motivation
  • Excellent analytical, organizational, project management and time management skills
Requirements:
  • 2+ years experience in Search Engine Marketing (SEM) and Search Engine Optimization (SEO)
  • Strong understanding of Search Engine Marketing (SEM) and Search Engine Optimization (SEO) process
  •  Experience working with popular keyword tools (Google, WordTracker, Keyword Discovery, etc)
  • Experience working with CMS and building/administering content in multiple CMS environments
  • Knowledge of HTML/CSS and website administration is a plus
  • High-level proficiency in MS Excel, PowerPoint, and Word
  • Experience with website analysis using a variety of analytics tools including Google Analytics as well as internal reporting tools is a plus
  • Knowledge of PPC programs and optimizing data gathered from both organic and paid sources is a plus
  • BS/BA degree is required