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Partner Channel Marketing Manager
Ref No.: 18-04189
Location: Malvern, Pennsylvania
Position Type:Contract
Start Date: 04/27/2018
Role:
Support BU/Practice/Region marketing strategy and execute campaigns and initiatives that drive digital mindshare, opportunities, and growth

Responsibilities:
•Develop marketing campaign and activity briefs to support alignment with BU/Practice/Region and Shared Services Group
•Support and execute campaigns with team, BU/Practice/Region, and shared resources to achieve strategic objectives
•Monitor and measure results
•Help develop and promote thought leadership content to promote BU/Practice/Region awareness and interest
•Support and execute PR, social media, and event campaigns and initiatives to strengthen BU/Practice/Region reputation and executive visibility
•Help identify and track relationships with key executives and influencers (including DART)
•Help manage event sponsorships and client forums to engage key clients and prospects
•Support client reference program
•Support association and influencer relationships to extend market leadership
•Support and manage lead generation campaigns for key solutions
•Support pipeline acceleration with account-based marketing and sales support

Skills:
•Effective individual contributor AND team player with strong listening and collaboration skills
•Campaign and project management and reporting
•Marketing automation, CRM, database, and email marketing tools and processes
•Internal and team communications
Positive attitude and willingness to roll up sleeves to do whatever it takes