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Adobe Campaign Specialist
Location: 100% REMOTE **MUST work East Coast hours (EST)**
Contract length: 6-9 months, 40hrs a week
The Email Production Specialist is responsible for the day-to-day, hands-on execution and reporting of Email Marketing programs.
The Email Production Specialist has the primary responsibility of working with the Marketing team on production of HTML Email campaigns, carrying out development, implementation, QA, deployment, metrics measurement/reporting and maintenance. This includes ownership of the email deployment system setup, quality control, and periodic review of reoccurring and triggered email communications, as well as setup and maintenance of various target lists for each audience.
Additionally, this individual maintains a current understanding of Email Marketing best practices (layout and development) and applies them to the execution of our email campaigns in collaboration with various cross-functional stakeholders.
The ideal candidate will possess strong programming talent; have a background in CSS, HTML and web platforms; is highly organized, task-and-detail-oriented, motivated, articulate, flexible, and capable of working under pressure.
Collaborate with members of the Marketing team to manage, create and deploy campaigns by executing tasks related to audience segmentation, email development, email scheduling and email sending.
Coding HTML and CSS from Photoshop mock-ups, for email templates
Test emails across multiple browser configurations and identifying any issues
Troubleshoot HTML and revise code where necessary to integrate with internal tools and render properly across multiple email clients, browsers, and mobile devices
Using initiative to research and develop code to solve challenges
Manage subscriber data, import and segmentation using a combination of tools and database queries
Schedule deployments in the preferred platform
Conduct quality assurance reviews and other activities to ensure the accuracy and timeliness of deployments
Monitor the campaign post-deployment to validate completion
Develop robust campaign documentation, including specific work instructions
Prepare Reports for hand off to other team members
**Adobe Campaign Manager experience is mandatory
BA/BS in Web Design and Development, Computer Science, Information Technology, Communications or related field; or equivalent experience with demonstrated proficiency.
3+ years of hands-on experience in email campaign building and list selection preferred.
3+ years experience in front-end web development with strong knowledge of hand-coding HTML and CSS
Previous experience using any "Tier 1” Email deployment platform (Adobe Campaign is a must, Silverpop is a plus)
Experience testing and troubleshooting in multiple browsers or email clients with a strong sense of web design and user experience fundamentals
Experience working with SQL and relational databases
Strong knowledge of Adobe Photoshop and Microsoft Office
Analytical and problem solving skills, and strong attention to detail
Ability to work effectively within a team in a fast paced, entrepreneurial environment.
Excellent time management, and organizational skills
Ability to organize and prioritize multiple projects and deadlines with minimal oversight.
Previous experience in CRM, loyalty, acquisition marketing, and lead management is a plus
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