Digital Media Buyer
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Digital Media Buyer
Ref No.: 18-00984
Location: Delray Beach,, Florida
Position Type:Direct Placement
Start Date: 01/29/2018
 
Title: Digital Media Buyer
Location: Delray Beach, FL 33483 - relo offered if needed
Duration: Perm - 8am - 5pm, 40/week
Start Date: ASAP

My direct client is building out their media team and in need of Digital Media Buyers with experience seeking out, purchasing, and negotiating media space.

Responsibilities:
  • Develop and execute digital marketing campaigns to drive traffic and conversions at an optimal CPA. This will be a mix of PPC/paid search, paid social, retargeting, and display media campaigns.
  • Create analytical reports which you will present to the marketing team in daily meetings.
  • Analyze reports/data to optimize and scale campaigns.
  • Manage large media budgets, pacing, and campaign performance to hit goals.
  • Test the performance of ad creative, landing page design, beta opportunities, and other campaign elements to improve results.
  • Identify and present new opportunities/areas of growth improve digital media ROI
Requirements
  • 2-3 years of experience in digital media
  • Strong analytic skills and ability to relate results to business objective
  • Knowledge of basic HTML
  • Proficient in Microsoft Excel
  • Direct response marketing experience a plus
  • Salesforce and Tableau experience a plus
  • BA/BS; marketing or communications preferred
  • Experience with online media buying via AdWords, Facebook, Yahoo, Bing, Outbrain, and/or Taboola preferred