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Web Analyst
Ref No.: 17-10771
Location: New york, New York
Position Type:Contract
Start Date: 05/09/2017
Location: Remote
Duration: Ongoing Contract
Start: ASAP:
Rate: Open DOE

Responsibilities include:
- Must have Healthcare/Pharma experience
- Evaluate business goals and objectives and develop tracking/tagging strategies that supplement/complement the existing tagging structure
- Consult directly with clients on existing tagging implementation and recommend enhancements based on business and development objectives
- Work with client development teams to install, configure and use web analytics services within Google Analytics
- Able to lead a team with site tag implementation, custom rules development and leverage data layer elements for analysis through Google Tag Manager
- Serve as the primary lead on the development of implementation documentation for client developers that details page code requirements and data layer details to support stated business analysis needs
- Perform quality assurance tests on tracking implementations
- Collaborate with internal and client analytics team to leverage to develop custom dashboards to monitor clients KPIs
- Provide best practices consulting services to clients in solving their Web analytics platform strategy and technical needs

Minimum Requirements:
- Experience with Google Analytics and Google Tag Manager
- Minimum 2 years on-the-job experience implementing Google Analytics
- Strong understanding of HTML and web protocols
- Proficient with tag auditing tools such as Fiddler, Charles, etc.
- Experience with iOS and Android SDKs for mobile platform analytics deployment
- Experience with Responsive Design Implementation
- Experience with tagging and tracking media--DoubleClick​