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Product Marketing Manager
Ref No.: 17-10747
Location: Ann Arbor, Michigan
Position Type:Contract
Start Date: 11/06/2017
Title: Product Marketing Manager
Duration: 3+ Month Contract (w/ possibility of hire or extension)
Location: Remote
Rate: Open DOE
Start: ASAP

Job Overview:
Strategic and tactical marketing for corporate market- B2B; working with academic and public libraries( "researchers ")= Marketing to librarians

Be the liaison between product management and sales, take the info and turn it into strategic marketing programs through the year. Then turns those strategies into campaigns (another team does this)
  • Meeting with project management and their strategy with products or release.. she takes the info
  • Connect with corporate sales- 15 reps, weekly calls; help with PP, "post-sales marketing support "
  • Understanding the emphasis of supports sales to close year-end business.
  • Experience with sales support

Strengths in PowerPoint/Word/excel

CRM experience (Salesforce preferably)

Marketing automation tools - Silverpop/IBM marketing (or similar platform)

Very tactical/strategy role

Communicating strategy year-end to team/strategic marketing planning

If interested and qualified, please send an updated copy of your resume to