Previous
SEO/Analytics Lead
Next
Ref No.: |
17-05501 |
Location: |
Malvern, Pennsylvania
|
Position Type: | Direct Placement |
Start Date: | 06/16/2017 |
Title: SEO/Analytics Lead
Location: Malvern, PA
Duration: Full-time, Perm
Rate: DOE
Start: within 3-6 weeks
Requirements Details:
- Hybrid candidate
- 2-3 years of SEO experience
- Ecommerce/digital space is a plus
- Agency experience
- This person will be heavily vested in seo/ with analytics
- SEO- own the entire SEO process to analysis to recommendations for all 5 business units, strategy (70%)
- Familiar with html and can recommend landing pages.
- Analytics (30%)
- GA certified is a plus
- Tagging done themselves
- Someone who is serviceable (understanding of tag manager/GA, and set up)
Duties/Responsibilities:
- Create the SEO strategy, identify growth areas and execute SEO program for various internal groups and their portfolio of products.
- Develop testing strategy for new tactics to improve macro and micro objectives.
- Monitor performance metrics such as page ranking, content efficiency, site traffic trends, conversion optimization while providing actionable insights and advancing opportunities.
- Partner with key stakeholders to develop link building programs
- As the resident SEO subject matter expert you will be responsible for communicating opportunities and risks across all parts of the organization
- Develop and implement tagging strategy (GA, GTM or other analytics platform) including xml sitemap optimization, while troubleshooting to ensure proper site indexing
- Develop and document analytics guidelines, standards, dashboards, and reporting
- Create funnel analysis across entry points to provide optimization recomendations
- Provide adhoc reporting to various teams to support business goals
- Monitor competitor performance and provide recommendations to ensure properties defend and grow market share.
If interested, please send your resume to Suzanne at suzanne.givnish@mondo.com.
|