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Web Analyst
Ref No.: 17-05148
Location: Dallas, Texas
Position Type:Contract
Start Date: 06/08/2017
Title: Web Analyst
Location: Dallas, TX
Duration: 6+ months 
Rate: DOE
Start: ASAP 

Overview: My client is seeking a Web Analyst to bring on for an ongoing project. This person will a member of the web analytics team and will be collaborating with Senior Executives to bring further insights in relation to Marketing, Finance, and Legal departments. 


Responsibilities: 
• Effectively respond to ad-hoc report and analysis requests from the various team (Merchants, Marketing, Product Management)
•  Responsible for web analytics analysis and reporting across all ecommerce platforms
•  Perform deep dive analysis into consumer behavior on the site, ranging from pathing, funnel analysis to product interaction, to identify pain points within the online experience and improve business performance
•  Work with the Product Management  team and business partners to identify A/B testing opportunities and personalization efforts
•  Track and analyze web site performance, trends, paths, and results of changes made to the websites to see how changes affected site conversion
•  Periodically conduct deep dive analysis across multiple customer touchpoints such as email, paid search, natural search, banner ads, affiliates, leveraging data from multiple sources: vendor reporting tools, web analytics tool, and legacy systems. 
•  As applicable, help guide the work of more junior analytics team members and/or contractors

Minimum Requirements: 
- 2+ years of experience using web analytics tools such as Omniture
- 2+ years of experience working in a Retail eCommerce environment focused on web analytics
- Proficient at writing custom queries using web analytics insight tools  
- Strong Excel and analytical skills that include root cause analysis
- translate data after pulling reports for Marketing, Finance & Legal departments
- basic understanding of pulling data from automated reports

Preferred Skills:
- Tableau experience or exposure 
- Knowledge and experience with SQL, SAS, or HiveQL

If qualified and interested, please reply with an updated resume. Thank you!